Monday, February 18, 2008

The Audigier Counter Couture Lifestyle

The success of Christian Audigier has been astounding. The brains behind Von Dutch has taken his key brand Ed Hardy and launched and empire. From branded waters at Whole Foods to to an Ed Hardy Dodge Charger, he's really trying to cover it all. His booth in this Vegas tradeshow expanded to a crazy mind boogling 15,000 sq ft. We saw Ed Hardy helmets, structured water, swimwear, lingerie... the list is endless.

Kat and Me with Christian. Despite being thronged by a mob constantly, he made time to chat us up after we had placed an order.

This one is for all you guys. That's body paint mimicking Ed Hardy Swimwear. Boys, you may now close your mouths.

For a man so over the top, a confetti stroll at the end of his fashion show only seems fitting. Note the stripper pole in the background!

Tru Drama carries more styles of Christian Audigier and Ed Hardy than anyone in Vancouver. The problem we have is that we always sell out. Sometimes we only have a style for ONE day. That speaks volumes of what sort of empire Christian Audigier has carved out for himself.